It's not often that as a designer you are lucky enough to work on a project for the team you have supported as a young boy. So, when Liverpool asked us to come up with ideas and designs for a social app you could say I was somewhat excited! This was a real labour of love with many different design directions created in order to try and capture the tradition and fan aspect of the club.
The key feature of this app is the facebook and twitter integration, with a timeline that appears during match time, allowing users to slide through any incident as it happened. Users can follow Liverpool selected twitter commentary, people near them and finally their own twitter.
Other features include a passport section allowing users to check into each game and build up a season long diary of each Liverpool game. It also includes a fan finder which allows users to interact with Liverpool fans across the globe. Finally, it also includes "The Kop" section taken from their website. It allows users to view user generated photography, video and blogs.
With 50,000 downloads and counting within its first 3 weeks this is an app that I am proud to have been lead designer on and every moment was truly a pleasure!
Agency : Imano
Lead Design and UX : Steve Jude